Hada Labo Japan’s no.1 Skin Care brand in Nepal organized its first product trail on-ground activation across Kathmandu.
The activation was held in different Malls and Super Markets. During activation, consumers can get their skin moisture and oily level checked, and accordingly, experts suggested suitable skincare practices plus Hada Labo products. Consumers were able to get free Hada Labo samples to try at home and experience the Japanese way of skincare. Exciting games and interactive programs were organized where people could participate and win Hada Labo products.
Hada Labo is Japan’s #1 skincare brand for 14 consecutive years, with 188 million products sold in Japan. Hada Labo was launched in 2019 in Nepal to provide Nepali women with a technologically advanced Japanese skincare line researched and developed in the Rohto research facility in Japan. Hada Labo products are enriched with three types of Hyaluronic Acid for women of all ages and all skin types.